Route Media Newport website header image 01


With a population of 159,600 (2021 Census) Newport is the third largest and fastest growing authority with city status in Wales. Newport is located just 90 minutes from London by rail, and within an hour’s drive of both Cardiff and Bristol airport.

Our Digital Super 6 screen reaches a diverse audience, including commuters travelling through the area at rush hours and tourists travelling along the M4 towards west Wales, or into England towards Bristol. The ‘M4 Super 6’ is located on the M4 between J26 and J25 and the site is within the catchment area for people travelling to Bristol airport. Dubbed ‘the most-congested stretch of inner-city motorway outside the M25 in London’, our site benefits from high-dwell times and large traffic figures, with an estimated reach of 595,344 people weekly. Paired with our Digital 48 Sheet on the eastern entrance to the Brynglas Tunnels, these sites cover all traffic passing through this extremely congested piece of road.

Friars Walk is Newport’s major shopping and entertainment hub with a footfall of 200,000 per week and home to our network of D6s. Alongside our network in Friars Walk we have an additional D6 in the Bus Station adjacent to Friars Walk. This makes our network perfect for targeting commuters and consumers.